NextHome was recently recognized on Franchise Business Review’s second annual “Culture100” list. The list recognizes the top 100 franchise brands in a 2021 report on the Best Franchise Cultures.
NextHome, Inc. is an independently owned national franchisor with a focus on changing the way consumers work with local agents and shop for real estate online. The NextHome franchise, founded in 2014, has 510+ offices and nearly 5,000 members across 48 states. The company closes over 29,500 transactions annually worth over $8.3B in volume.
Franchise Business Review, a franchise market research firm that performs independent surveys of franchisee satisfaction, provides the only rankings of franchises based solely on actual franchisee satisfaction and performance. Franchise Business Review publishes its rankings of top franchises in its annual Guide to Today’s Top Franchises, as well as in special interest reports throughout the year that identify the top franchises in specific sectors.
NextHome was among 224 franchise brands, representing nearly 25,000 franchise owners, that participated in Franchise Business Review’s research on the best franchise cultures. Franchisees were surveyed on 33 benchmark questions about their experience and satisfaction regarding critical areas of their franchise systems. The brands that were selected received the highest overall ratings based on 12 questions specifically focused on leadership, core values, whether they enjoy being part of the organization, and would they recommend their franchise to others.
“The impact of the pandemic this past year on small businesses has put the spotlight on franchise culture more than ever,” said Michelle Rowan, President and COO of Franchise Business Review. “Our research into hundreds of brands really shows which ones held up the best when rated by their franchise owners. The franchise companies that have the honor of being named to our Culture100 list are clearly among the best of the best franchise opportunities.”
The NextHome Culture has been a differentiator for the franchise since its inception in 2014. Their Humans Over Houses motto and mindset puts people first in an industry that so commonly forgets about the human connection in a tech-driven world.
“Being recognized on the Culture100 list is directly attributed to all NextHome members who’ve helped curate what our franchise has come to be, and continues to grow to become,” said Keith Robinson, NextHome’s Chief Strategy Officer. “However, to ensure a cohesive culture, there must be a consistent underlying philosophy tying everyone together. For NextHome, it’s that we all strive to put Humans Over Houses. We know that so long as we don’t lose focus on the humans who buy and sell houses, and the amazing agents who help them through the process, everything will be fine. ”
Earlier this year, NextHome was also named No. 1 on Franchise Business Review’s list of the Top Franchises for 2021 in owner satisfaction, as well as a Top Franchise for Women.